ONG, C. F. .; LYE, C. T. Brand Loyalty in Online Brand Communities in Malaysia: A Uses and Gratifications Perspective. Issues and Perspectives in Business and Social Sciences, [S. l.], v. 1, n. 1, p. 2–21, 2021. DOI: 10.33093/ipbss.2021.1.2. Disponível em: https://journals.mmupress.com/index.php/ipbss/article/view/96. Acesso em: 22 dec. 2024.